15,107 views since Nov 26, 2023

Is Google trying to kill blogging?

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Today I share what I've seen happening in the SEO community lately, Google reactions, and more.

I jump into a tweetstorm I started on the subject of Google slowly killing blogging. In fact, my tweet got the attention from the official Google Search Liason team and things got...interesting!

My original tweet that started it all:   / 1716857658920280151  

Danny Sullivan from Twitter had a big back and forth with the SEO community, and lots of "grievances" were aired.

I also dive into 5 metrics of my websites to analyze which site got hit by the Helpful Content Update and which one didn't.

I look at things like:
1. Time on page.
2. Returning Visitors
3. Brand Searches
4. Building a larger brand
5. % of articles that are keyword focused

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Timestamps:
00:00 - Blogging is broken
01:38 - Salty Tweet
3:30 - Google Responds
6:15 - More Time on Page
6:57 - Returning Visitors
7:32 - Brand Searches
8:28 - Internal Links
9:31 - Build a Real Brand
10:41 - Percent of Articles are Keyword Focused
12:23 - Is Google Killing Blogging?